Saturday, December 06, 2008
Illustration: Reginald Birch and St Nicholas Magazine
Today, December 6th is St. Nicholas Day, so in celebration of this forgotten holiday, here are some amazing examples of forgotten classic illustration...

Today, we profile another artist whose name might not be familiar to you, but the characters he helped to create certainly are. I hope you'll read to the bottom of this article, because I have a very important request related to the subject of this post. -Stephen Worth
In 1872, Scribner's began publishing St Nicholas Magazine, a sister publication to The Century aimed at an audience between the ages of 5 and 18. As Linda Young points out in her excellent article on St Nicholas, in the late 19th and early 20th century, there was no real distinction between young children and teenagers. Children were considered children until they married or went away to college. Features "For The Little Folk" ran in St Nicholas side by side with articles on natural history or science intended for older readers. When it came to fiction, the subjects ranged from adventure stories about far-away lands to fairy tales and historical romance. St Nicholas was the premiere magazine of its type, and although it was aimed at children, it counted many adults among its readership.

But the main reason why we're interested in St Nicholas is the illustrations. Scribner's had access to many of the best artists of the day... Arthur Rackham, Harrison Cady, Maxfield Parrish, Willy Pogany, Charles Dana Gibson, Palmer Cox and Howard Pyle, among many others. But no artist was as closely associated with the look of St Nicholas as Reginald Birch.

Today, Birch may be forgotten, but his contribution to our American cultural identity certainly isn't. At St Nicholas Magazine Birch took the character of Santa Claus, created by Thomas Nast in the 1862 Christmas Issue of Harper's Weekly, and refined it into the jolly bearded character in the red suit that we all think of today.



By the beginning of World War I, Birch's Victorian pen and ink style was beginning to look dated. Demand for his services began to decline, and by 1930, he was penniless. He enjoyed an "Indian Summer" as a book illustrator in the late 30s until his failing eyesight forced him to retire in 1941. He passed away in 1943.
Here is a fantastic story written by St Nicholas editor, Tudor Jenks and illustrated in the distinctive style by Reginald Birch. Notice how Birch juggles the text in the layouts, his superb draughtsmanship and control of perspective, and the expressive posing of his characters.






















If you have read this far in this posting, you are one of the people who regularly reads our blog and benefits from the material we post here. I have favor to ask of those of you who have not yet contributed to our project.

This volume of St Nicholas Magazine covering May to October 1889 was sent to us as a sample from a larger collection. We have the opportunity to purchase a largely complete half century run of this influential magazine for our library covering the dates 1874-1930. The collection consists of 75 bound volumes, and is being offered to us at a very reasonable price. However, funding for this project is limited, and every penny goes to maintaining the facility in Burbank, hosting the website and the material and labor costs involved in operating the archive. We operate a very tight ship, but there is no slack in our operating budget. We don't have an acquisitions fund to cover costs like this.
If you think that it's important to have material like this in our collection, and you haven't donated before, please consider making a contribution using the PayPal buttons this week. I would like to make more of this amazing magazine available to you, but I need your help.
Many thanks to those who have pitched in to help so far... Nicolas Martinez, Hardeep Kharbanda, John Stater, Amir Avni
Stephen Worth
Director
ASIFA-Hollywood
Animation Archive
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Labels: illustration, reginald birch, st nicholas





























4 Comments:
I love the scans that you guys post. They're really beautiful. Thank you!
I love these beautiful pictures and the old photos,too!
Absolutely beautiful
'Pygmy Fleet' indeed. This is how rapidly Palmer Cox's Brownies became influential.
Cox had begun at St. Nicholas with funny animals before the Brownies appeared in 1883. By 1893 he and Malcolm Douglas, another writer around St. Nicholas, were writing a musical extravaganza THE BROWNIES and a play to be performed by children for fundraising called THE BROWNIES IN FAIRYLAND.
Reginald Birch helped Cox design the costumes for the Brownies and their characterization as the idea unfolded for over a year. By late 1894 the play opened under the production of Jefferson, Klaw and Erlanger in NYC and enjoyed five years on the road.
During the later years on the road, Cox who travelled with the show every year, would appear on stage between acts and do a 'chaulk talk' (or animation if you will) of the Brownies and sign autographs.
It would be interesting to know if the poster for the show was executed by Birch who had done theatrical posters with his father in San Francisco.
PS: Original art by Birch can be seen at the BrandyWine River Museum and other public collections of illustration art.
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